- The Creator Lens
- Posts
- 📸 TikTok's Camera Takeover
📸 TikTok's Camera Takeover
TikTok's camera reigns supreme—sorry iPhone! Snappy battle across 31 nations. And is AI the new Picasso? Agencies are betting on it.
Created by the people at Beazy.
Sign-Up | Advertise | Network | Opportunities
Welcome, creative friends!
TikTok's camera steals iPhone's lunch money. Forget filters, is TikTok's camera top dog?
Before we get started, do us a small favor 🙏
We’re launching on ProductHunt soon, we need your help to reach the top spot. Every vote counts!
Please take a sec to click on “Notify me” and vote for us.
We’ll be counting on you when the time comes 🫡
Thanks for your support!
- Jonas
In today's rundown:
📸 395K Snaps! 31 Countries Battle
🤖 AI Gets Artsy: Agencies Adapt
🤳 TikTok's Camera Trumps iPhone
🔥 Press Worthy Stories
📚 Learn & Grow
Read time: 3 minutes
VISUAL CREATORS
For your artistic side.
Sony World Photography Awards
The Sony World Photography Awards 2024 reveals its Professional competition finalists, showcasing groundbreaking talent from around the globe.
This year saw an astonishing 395,000 submissions, making it the biggest year yet for the prestigious award.
They're not just about pretty pictures; these awards celebrate photographers with a story to tell. The grand prize includes a hefty $25k cash injection and top-notch Sony gear, along with a solo exhibition opportunity.
Catch the best shots at London's Somerset House from April 19 to May 6. With such a massive spotlight, this contest is a ticket to photographic stardom.
Watch this space—your new favorite lens legend could be make their entrance right here.
What's the best thing about global photography awards?Click to vote and see live results! |
AI and photography: A match made in developer's heaven?
⬜️⬜️⬜️⬜️⬜️⬜️ 🤖 Team robots!
🟩🟩🟩🟩🟩🟩 🗂️ No-Rights Copyright Nightmares
🟩🟩🟩🟩🟩🟩 📸 Team Human 4 Life
TOGETHER WITH DESCRIPT
There’s a new way to make videos and podcasts. A good way.
There are simple video editors, and there are powerful video editors. Only Descript is both.
Beneath its familiar exterior is a formidable multitrack production engine that can handle your most fantastical creative impulses.
Genuinely useful artificial intelligence - With Descript, AI does the tedious stuff so you can do the fun stuff.
Studio Sound - Transform lousy recordings into studio quality with a single click.
Premium Stock Media - Get access to millions of stock videos, images, sound effects, and music tracks, plus Unsplash images and GIPHY gifs.
When your entire workflow lives in a single tool, you can completely reimagine the creative process. You’ll go from idea to publish in record time.
Write & Storyboard → Collaborate → Export → Share
PRODUCTION MASTERY
The commercial aspects of creativity.
Get 3 quick & valuable resources that will help you make more money online daily.
Image created by Poppins using MidJourney.
AI is infiltrating creative agencies, but don't worry, it's not a hostile takeover—it's more of a partnership. From generative art to language models, AI is the new sidekick to over 25 leading creative shops, helping visualize ideas and cutting down on the guesswork.
Tools like Midjourney and DALL·E are helping creatives visualize and iterate on ideas faster than ever. But don’t expect AI to replace human flair – agencies see it as a tool to enhance, not erase, our creative chops.
With AI’s help, agencies can more efficiently explore concepts and communicate with clients before embarking on costly productions. They’re also using AI to help visualizing concepts with tools like Midjourney to deciphering the mood with ChatGPT.
Agencies aren't outsourcing creativity to the cloud (yet). They're using AI as a sidekick, a digital Bob Ross who's just happy to help. It’s all about speeding up the creative conveyor belt without losing the spark of human imagination.
And the legal front? It’s a bit stormy, with copyright clouds looming over AI-generated imagery. The legal cases of The New York Times vs OpenAI and Getty Images vs Stability AI are still going on and could change everything in the AI landscape.
So, while copyright lawsuits simmer in the background, agencies are busy decoding the best ways to blend AI's pixel-pushing powers with the human touch.
Can AI be a creative agency's secret sauce?Click to vote and see live results! |
What's Christine Vachon's indie film magic ingredient?
🟩🟩🟩🟩🟩🟩 🎬 Financial Finesse
🟨🟨🟨⬜️⬜️⬜️ 🎥 Director's Vision
⬜️⬜️⬜️⬜️⬜️⬜️ 🏆 Oscar-Worthy Talent
TikTok / @nikikoburnett; @jaclyn_baltazar; @kimebrahimi
Say cheese, but not on your iPhone!
Influencers are ditching Apple’s iconic device for selfie-taking, and their new go-to is an unexpected pick: TikTok.
Yep, the social media platform known for viral dances and short skits also has a snappy camera that, according to selfie connoisseurs, makes you look “softer” and “better” than the iPhone’s lens.
And it’s not just Gen Z creators singing TikTok’s camera praises; some viewers chimed in, admitting they opt for Instagram or Snapchat’s in-app cameras to dodge the “ugly” iPhone clicks. Ouch!
Photographers mostly love the iPhone’s camera and constantly praise it as the best mobile camera. Meanwhile, influencers hate it…I didn’t see that one coming.
TikTok's camera vs. iPhone's selfie game: Who's winning?Click to vote and see live results! |
What's your take on X's ad revenue model?
🟨⬜️⬜️⬜️⬜️⬜️ 💸 Creators robbed
🟨⬜️⬜️⬜️⬜️⬜️ 🤷 Expected better
🟩🟩🟩🟩🟩🟩 📺 Just monetize YouTube
FEATURED
 Talent: |  Equipment Rental: |
Want to get featured? Refer a friend or reply to this email 🤙
🔥 Press Worthy
VISUAL CREATORS
For your artistic side.
Fuji's latest camera, the X100VI, has over 500K preorders in China alone. They can produce 15K/month, so that's a 33-month backlog. Real cameras are hot again.
Photo app Lapse snaps $28m Series A, after becoming the top US & UK download. It’s all about unfiltered memories on Lapse, inspired by disposable cameras.
Sigma’s CEO eyes medium format lenses. Sigma diversified from DSLR to mirrorless lenses, now onto unique glass for the larger sensor.
Red Bull teams up with Dutch Drone Gods to create a drone that can track F1 cars at full speed. It hits 300 km/h in 4 seconds—twice as fast as an F1 car.
|
PRODUCTION MASTERY
The commercial aspects of creativity.
New lawsuit claims Amazon used AI to replicate 'Road House' actors' voices during the SAG-AFTRA strike. If true, its a crazy violation of rights on many levels.
Photoroom reels in $43m to develop its AI photo-editing software to replace product photographers, now used by clients like Warner Bros. and Bulgari.
AFM and Hollywood studios strike a new deal at 3 a.m. after marathon talks. Musicians score residuals for streaming and safeguards against AI.
Finally! The Oscars split animation and shorts into separate branches. Shorts enthusiasts are stoked, but some worry indie animated shorts may lose their shot at the golden statue.
Google’s new AI-for-publishers exchange offers a five-figure annual sum to select news organisations in exchange for helping to “train” the technology.
Twitter tried video and failed. Now X bets on videos and partners with The Big 3 for exclusive content, betting on niche sports to drive video engagement, a strategy similar to their previous live-sports push.
Tumblr owner Automattic might start sharing user data with AI firms Midjourney and OpenAI.
Meta to showcase AR glasses progress at Connect conference, intensifying its AR race with Apple's Vision Pro.
📚 Learn & Grow
VISUAL CREATORS
For your artistic side.
AI Dubbing Can Now Instantly Change Actors’ Language and Accents
How to Get the Full-Frame Film-Look Easily.
I Turned My Photography Passion Into My Career. Do I Regret it?
|
PRODUCTION MASTERY
The commercial aspects of creativity.
Creativity Has No Expiration Date! The Grey List 2024 is out.
It Takes 100 Emails To Get A Brand Deal For A Movie
What Is Movie Packaging in Film: Assembling Talent and Resources for Production
You Are Wasting Your Time Using AI to Create Content
Freedom to Tweet or Freedom to Delete? Supreme Court Considers the Legality of Social Media Bans
Influencers Are Making Content to Make You Angry — And It’s Working
|
LATEST FROM BEAZY
How was today's newsletter?Feedback helps us improve! |
Reply