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🤖 Runway's A.I. Turns Text to Video
Runway’s A.I. goes Hollywood🤖; OpenAI sees all👀; Emmys ratings hit rock bottom📺.
Created by the people at Beazy.
Welcome, creative friends!
Runway: A.I.'s got your next blockbuster script—just add visuals! But is it Oscar-worthy? Keep reading, auteurs.
In today's rundown:
🤖 Runway's text-to-video magic
👀 OpenAI's sharp image detector
📺 Emmys ratings hit rock bottom
🔥 Press Worthy Stories
📚 Learn & Grow
Read time: 3 minutes
VISUAL CREATORS
Runway's A.I. can now turn text into video, and it’s not just any A.I. — it’s the A.I. marvel that recently hit a $1.5B valuation.
Its users issue prompts and upload reference images to pump out video content, and though it’s still a toddler, it’s already walking, doing backflips, and posing a potential threat to Hollywood creatives.
To contain the threat, writer and actor guilds made a deal forestalling digital likeness use and building up other machine-learning-related defenses.
Last month, Runway released its first film, “After Light,” a trippy, plot-barren showcase of what A.I. imagines it could be.
Critics say if A.I. keeps up this pace, it might spell troubled times for certain creative roles.
Whether that’s a bad thing or a new frontier depends on who you ask, but for now, Hollywood’s on watch as Runway and others roll cameras right from their minds.
A.I. video tools: Hollywood's next-gen threat or creative leap?Vote to see live results! |
🔥 Press Worthy
Godox's Xnano flash trigger is 'small and sleek', resembling an Apple Watch and supporting Canon, Nikon, Sony, Fuji, and Olympus cams.
EGOT, an entertainment elite club, welcomes its 20th member—Sir Elton John. He scored his Tony back in 2000 for "Aida." Now he's got the full set after winning an Oscar and an Emmy. Quite the hat trick! But what even is an EGOT?
Insta360 challenges GoPro with Ace Pro. Bigger sensor, 8K recording, and a flip-out screen at just $50 more. But will specs alone steal GoPro’s crown?
Midjourney unveils text-to-video, threatening Runway’s animation reign.
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📚 Learn & Grow
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BlackBox 120: Your Camera’s New Film Scanning Partner.
Studying Ernst Scheidegger: Photographer of Post-War Europe.
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PRODUCTION MASTERY
OpenAI is working on a tool to detect AI-generated images and plans to test it with journalists and researchers.
The tool, called a provenance classifier, will be used to identify if an image was created by OpenAI's DALL-E model or other AI systems.
OpenAI's move is part of a broader push for image authenticity through the Coalition for Content Provenance and Authenticity, which encodes image details using cryptography.
The goal is to provide more transparency around image origins, empowering voters and readers to trust visual information.
Earlier attempts at AI detection apps were largely unsuccessful, but OpenAI's new tool could offer a more reliable solution.
OpenAI's image detector: A step towards combating deepfake threats?Vote to see live results! |
🔥 Press Worthy
Debate: Nudity-for-likes is the bane of photographer communities, contrasting with artists who layer nuance and metaphor into their work.
BAFTA launches a podcast series, ‘Countdown to the BAFTAs,' featuring in-depth interviews with producers of the longlisted Best Films.
No socials on the phone, no email either—just pure productivity. Result? Best year for this photography biz. Guess sometimes less really is more.
Seth MacFarlane’s Fuzzy Door Tech unveils ViewScreen Studio, letting filmmakers visualize digital characters live on set.
📚 Learn & Grow
20 Books That’ll Make You a Screenwriting Scholar
AI: Video's New Co-Pilot? Get savvy or get left behind.
The Perfection Trap: Escaping
CREATOR ECONOMY
This year's Emmy Awards hit a new low in viewership, pulling in just 4.3 million viewers. To put that in perspective, last week's Golden Globes averaged 9.4 million viewers.
The Emmys were up against some stiff competition though, airing opposite NFL playoffs—which have been averaging 25 million viewers—and the Iowa caucuses, which drew 4.67 million viewers across cable news.
With numbers like these, it's no wonder networks are clamoring for live sports and political events.
Could this be the final nail in the coffin for awards shows as we know them?
Are traditional awards shows dying?Vote to see live results! |
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🔥 Press Worthy
Retail media and e-commerce reshape marketing: 20% of retail via e-comm, AR and AI drive personalization, UGC beats studio content.
YouTube fame: freedom or trap? Creators juggle 24/7 content demands with unstable earnings.
Researchers find that using high-arousal language boosts engagement for micro influencers but can backfire for macros unless the content is balanced or informative.
The creator economy's maturing, making it harder to build a 'real' business, but easing friction means mid-tier micro-influencers will snag more brand deals. And with direct tipping on platforms like TikTok, fans are opening their wallets for unedited authenticity.
📚 Learn & Grow
Stop! Instagram now lets you pause Story uploads mid-process, perfect for fixing those last-minute flubs.
Substack's Nazi Conundrum: How Did We Get Here, And Where Are We Going?
MrBeast Tests X's Monetization With a Reupload: What's at Stake?
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