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Runway CEO Says that AI is Like the Camera Revolution
Valenzuela likens AI to the invention of the camera, which spurred entire industries and art forms, reshaping how we capture and create.
The Story: Cristóbal Valenzuela, CEO of Runway, argues that the age of standalone AI companies is behind us, comparing AI's current role to the transformative power of the camera in photography. He emphasizes that AI has become essential infrastructure for the media and entertainment industries, enabling new creative possibilities rather than being an end goal.
Runway is not an AI company. Runway is a media and entertainment company. And I actually think the era of AI companies is over.
It's not because AI failed - quite the opposite. It's because AI is becoming infrastructure, as fundamental as electricity or the internet. Calling… x.com/i/web/status/1…
— Cristóbal Valenzuela (@c_valenzuelab)
12:37 PM • Oct 29, 2024
The Details:
Valenzuela likens AI to the invention of the camera, which spurred entire industries and art forms, reshaping how we capture and create.
He asserts that AI should not be viewed as a separate technology but rather as an underlying tool for storytelling and innovation in media.
The distinction between creation and consumption is blurring; content is becoming dynamic, allowing for real-time generation that responds to viewers.
Valenzuela believes the next wave of creativity will come from those who understand how to navigate and utilize AI technology for storytelling, rather than just improving models.
Runway aims to harness AI's potential to create new forms of media, making storytelling easier, faster, and more accessible to creators.
Why It Matters: Valenzuela's perspective invites creative professionals to reimagine their roles in a world where AI is ubiquitous. He believes that by shifting the focus from AI as a destination to a powerful tool for innovation, the potential for new media experiences emerges.
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