🤖 Meta & Adobe’s AI Safety Team-Up

Oscars acknowledge cast with a golden nod🎭; Meta and Adobe AI tie the safety knot🤖; Google's AI might just fix your shoddy phone pics📸.

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Welcome, creative friends!

And the Oscar for Most Overdue Category goes to... Casting! Yep, Hollywood finally recognizes a film is only as good as the actors who weren't cast.

👉 Berlin Photographers! Pexels is hosting a “Women in Photography” meetup on Saturday

In today's rundown:

  • 🎥 Oscars Love Casters Too

  • 🤖 Meta, Adobe AI Tie-Up

  • 📸 Google's AI Camera Fix

  • 🔥 Press Worthy Stories

  • 📚 Learn & Grow

Read time: 3 minutes

VISUAL CREATORS

Over 200 big players in tech just teamed up with the US AI Safety Institute Consortium (AISIC) to keep a watchful eye on the rise of artificial intelligence and make sure it’s a safe one.

Adobe, Apple, Canva, Meta (Facebook), Microsoft, and Nvidia are among the members, with many of them already dabbling in AI.

Meta, for example, is adding more labels to its AI-generated images to fight deepfakes, while Adobe took a more cautious approach by limiting data when training its AI.

What’s their goal? Well, they’re signing up to help the US National Institute of Standards and Technology (NIST) shape the future of AI. NIST is the brain behind a lot of those tech standards you know and love (or hate).

This time, they’re looking for help from a broader base of researchers, industry insiders, advocacy groups, and anyone interested in doing AI right.
Their to-do list includes figuring out how to measure AI’s capabilities, spotting AI red flags, and making sure the tech is used safely and responsibly.

Will this be the pivotal alliance to keep AI from going off the rails? It’s still early days, but let’s see!

Will the AISIC alliance tame AI?

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MGIE: AI editing genius or beta bust?
🟩🟩🟩🟩🟩🟩 🎨 Game-changer
⬜️⬜️⬜️⬜️⬜️⬜️ 🤷 Needs polishing
⬜️⬜️⬜️⬜️⬜️⬜️ 🎭 Just a gimmick

🔥 Press Worthy

  1. Nikon gifts its Z8 mirrorless with a firmware 2.0 upgrade, adding bird-focused autofocus and more.

  2. High-res cameras demand steady hands—or gear. High-res cameras heighten risk of motion blur, demanding faster shutter speeds. Image stabilization is now vital across focal lengths. It’s a blur battle at every focal length.

  3. AI creeps into 3D face animation: Media2Face’s AI, using multi-modality guidance, cracks the code on realistic facial animation.

  4. Microsoft upgrades Copilot, its AI chatbot, with improved design-focused AI models and a more user-friendly interface.

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📚 Learn & Grow

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PRODUCTION MASTERY

It's the first new category since Best Animated Feature Film in 2001, and it's about damn time.

“On behalf of the members of the Casting Directors Branch, we’d like to thank the Board of Governors, the Awards Committee and Academy leadership for their support. This award is a deserved acknowledgment of our casting directors’ exceptional talents and a testament to the dedicated efforts of our branch”, said Academy Casting Directors Branch governors

So, which movies will score nominations for Achievement In Casting at the 98th Academy Awards? Stay tuned until next year to find out.

Will the Oscars ever give stunt performers their due?

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How do you feel about UK's stalled AI copyright code?
🟩🟩🟩🟩🟩🟩 💔 Artists Abandoned
⬜️⬜️⬜️⬜️⬜️⬜️ 🤝 Need Better Compromise
🟨⬜️⬜️⬜️⬜️⬜️ 🤖 AI's Running Wild

🔥 Press Worthy

  1. Sony's a9 III hits shelves earlier than expected, at $6k. It's got the global shutter you've dreamt of, letting pros capture 120 frames in a blink, flash syncs at crazy speeds, and more.

  2. Apple’s $3.5k Vision Pro wows even skeptics; 'Immersive Experience' stuns with lifelike visuals, though hurdles remain for mainstream adoption.

  3. Fujifilm flashes a healthy Q3 in 2023: Revenue lights up 13.8% with operating income zooming 41.7% to thanks to hot camera and film sales. INSTAX is still killing it out there.

  4. The Camera Equipment Beginners Don’t Need - Starting out in photography? Skip the pricey cameras and lenses. A beginner’s best bet? An affordable, versatile setup to learn the ropes.

📚 Learn & Grow

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CREATOR ECONOMY

Glass Imaging just banked $9.3m in seed funding led by Google Ventures, and it’s not just for the cool name. They’ve got software that can apparently make your smartphone pics look like they were shot on a real camera.

It’s called Glass AI, and it’s not an app you can just download — it’s made for smartphone manufacturers to build into their devices. Think of it like the technology behind Apple’s Face ID, but for your camera.

Unlike DSLRs that have big glass lenses and tons of space to process each photo, smartphones cram all that tech into a wafer-thin frame, and sometimes the software can’t keep up.

That’s where Glass AI steps in: Instead of letting your phone’s camera do the heavy lifting, it takes over to squeeze out more detail, color, and sharpness.

They sent their AI to the testing pros at DxOMark, who tried it on a Motorola phone. After a few digital nips and tucks, the results came back with higher scores than the new iPhone 15 Pro Max for zoom and detail, according to Glass Imaging.

Whether it makes it into mainstream gadgets and how that might shake up the camera game is still up in the air, but with Google Ventures leading the funding round, it looks like there's a decent chance Google’s got its eye on Glass.

Will Glass Imaging's tech turn your phone into a pro camera?

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Is Europe's approach to deepfakes:
🟩🟩🟩🟩🟩🟩 ⚖️ A necessary legal framework
🟩🟩🟩🟩🟩🟩 🤔 Well-intentioned but flawed
⬜️⬜️⬜️⬜️⬜️⬜️ 🎭 A threat to artistic expression

🔥 Press Worthy

  1. As YouTube's ad coin tops $9.2bn and its subscriptions reel in $15bn, a Disney-backed gaming metaverse threatens its Gen Z dominance.

  2. Meta’s AI-ad tools, recovering from iOS 14 blows, lean into automated campaigns & AI targeting, driving 25% revenue hike last year.

  3. Pin-spiration pays off: Pinterest adds 16M users in Q4, hitting 498M monthly active users and announcing a new Google Ad partnership.

  4. Google joins C2PA to combat AI-generated content; visible watermarks in the works.

📚 Learn & Grow

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