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VISUAL CREATORS
For your artistic side.

🎥 Luma's Dream Machine: Another AI Filmmaker

Luma Labs rolls out 'Dream Machine', an AI model that turns text and images into 5-second cinematic scenes—live and ready to test.

And the best part? You, yes you, can test drive it right now without needing special access.

This isn't your average deepfake—Dream Machine’s all about that high-quality visual storytelling, complete with smooth motion and an eye for physics.

PRODUCTION MASTERY
The commercial aspects of creativity.

☁️ Adobe’s AI: Pay As You Create?

Last week, Adobe confirmed that using its AI will now cost creators "Generative Credits" in Photoshop and Lightroom. If you run out, you'll keep access to the AI tools, but they'll run slower.

Adobe started tracking AI use per user at the beginning of the year, but creators say they didn't get clear notice. Adobe holds that it's not charging for AI, but rather for cloud and other services, and that a user’s “Creativity Cloud” data will apply fewer credits to users who hit the limit.

The minimum plan gives users 100 credits a month, and the most common one gives 500.

CREATOR ECONOMY
Navigating the digital creative world.

🖼️ YouTube: Test Your Thumbnails

Now, YouTubers can A/B test up to 3 video thumbnails (the images that represent a video before you hit play) to see which gets the most love from the algorithm gods and viewers.

YouTube will show each thumbnail to a subset of a creator’s audience and dish the data on which pic drives the most “watch time share.”
It’s important to note that it may take a few days to a couple of weeks to get results, depending on how many eyeballs your video attracts.

It's all about standing out in a sea of video suggestions, and YouTube says thumbnails play a big part in grabbing attention.

Why the obsession with thumbnails? They're your video’s first (and sometimes only) chance to lure in viewers. With Browse Features, YouTube’s been pushing pro-level tools to creators to help them stand out. Last month, it was the Video Chapters for easy navigation. This month, the focus is on thumbnails and then some. YouTube’s also testing "@"-mentions in comments and an AI tool that helps you jump to the good parts.

🔥 Press Worthy

📽️ VISUAL CREATORS

Getty partners with Picsart to train a new AI model on its licensed content, offering creators "commercially safe AI-generated imagery."

Insta360 releases the GO 3S 4K POV camera, keeping the form factor of its predecessor but now capturing 4K video. It’s waterproof to 33 feet, is compatible with Apple’s Find My network, and comes with AI gesture control.

📈 PRODUCTION MASTERY

Sony Pictures buys the Alamo Drafthouse dine-in theater chain, keeping the brand intact while eyeing synergies with anime streamer Crunchyroll.

Shutterstock & Databricks launch ImageAI, an API-fed generative model making businesses confident in using AI-made visuals; do photographers get a slice too?

🎭 CREATOR ECONOMY

TikTok now lets you find products by uploading pics, a feature that's rolled out to all users in the U.S. and Southeast Asia.

TikTok launches "Off the Record" music series, featuring top artists discussing their latest tracks.

📚 Learn & Grow

📽️ VISUAL CREATORS

• Adobe’s Employees Are Just As Upset at the Company As Its Users

• How to Make Money with Photography

📈 PRODUCTION MASTERY

• Pro Editor Reveals The Mistakes That New Directors Make

• Understanding Gestalt Theory in Photography

🎭 CREATOR ECONOMY

• Former head of NSA joins OpenAI board

• Is The Traditional Instagram Feed Dying? CEO Adam Mosseri Drops A Major Hint