📺 Korea is Taking Over Hollywood

Korea's Hollywood invasion 📺; Algorithms get a creativity wake-up 🎬, TikTok's hour-long gamble⏰;

Created by the people at Beazy.

Welcome, creative friends!

K-Pop or K-Drama? How about K-Cinema taking Hollywood by storm? Korea's not just exporting electronics anymore, and Hollywood's paying attention to Seoul. Get your kimchi ready and read on.

In today's rundown

VISUAL CREATORS
For your artistic side.

Emily Blunt by Alan Chapman/Dave Benett/WireImage/Getty

As algorithms infiltrate Hollywood, predicting blockbusters has never been easier - or more controversial. Major studios and streaming platforms now rely on data analytics to forecast film success.

But here's the rub: can algorithm-believers really quantify creativity? Films like “Oppenheimer” and “The Fall Guy” aren't cultural lightning rods because an AI spat them out; they push boundaries and take risks.

That's why actors like Emily Blunt and Ryan Gosling are speaking up, calling for a more human touch in an industry getting smothered by spreadsheets. Actress Emily Blunt has voiced her disdain for algorithms in determining the success of films, stating her frustration that “we stop translating creative experience into diagrams”.

They're pushing back on the industry's increasing reliance on data-crunching tools for decision-making, arguing that it stifles creativity and risks turning movies into formulaic productions. Their comments come as streaming platforms, which heavily use algorithms, dominate the scene.

With data dictating dollars, there's a real fear the cinema of tomorrow will be a soulless echo chamber. Consider this a wake-up call to all the studio execs crunching numbers: sometimes, it's the movies that don't fit the formula that make history.

PRODUCTION MASTERY
The commercial aspects of creativity.

Faultline Videos

The K-drama wave is crashing through your Netflix queue, with shows like “Squid Game” and “Crash Landing on You” winning hearts worldwide. K-dramas aren’t just a trend – they’ve stormed the global entertainment scene.

And it’s not just about the screen time – the impact is real. Korea's storytelling is captivating a global audience. It’s part of a broader wave of Korean culture, from skincare secrets to spicy noodles, that’s making its mark. And it's not just a one-season wonder; Korean content exports hit a staggering $122.5 billion last year.

South Korea’s content export hit a staggering $122.5 billion per year, topping home appliances and electric cars. Netflix, not one to miss a binge-watching bandwagon, splashed $2.5 billion on K-drama goodies. Now, they're a binge-watch staple, making up almost 15% of Netflix's library.

So, is Hollywood sweating bullets? Well, not yet. But K-dramas, with their colorful storytelling and complete story arcs, are rewriting the screenplay on how we consume global entertainment.

From government propaganda to global phenomenon the Korean entertainment industry is rewriting the script on storytelling. And with streaming platforms like Netflix betting billions on the next hit, it’s a tale of resilience and innovation that Hollywood can’t ignore.

Time to trade your popcorn for kimchi – this show's just getting started.

CREATOR ECONOMY
Navigating the digital creative world.

TikTok is testing longer video uploads, with some users now able to share hour-long content.

The move could threaten YouTube's reign as king of long-form videos and encroach on streaming services like Netflix and Disney+. TikTok’s been a hub for clipping TV and movies, but longer uploads mean creators and networks can share full episodes straight up.

It's only a test for now but marks another push from TikTok to offer more than its signature 60-second clips. YouTube has more users overall, but TikTok users watch more minutes of content.

The test is of interest primarily because of how dramatically it underserved the long-form creator community on YouTube by emphasizing short, largely viral videos. The average TikTok user is expected to spend five more minutes per day on TikTok versus YouTube by the end of the year.

FEATURED

Talent:
Francesco Martello
(Photographer)

Equipment Rental:
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🔥 Press Worthy

📽️ VISUAL CREATORS

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📈 PRODUCTION MASTERY

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🎭 CREATOR ECONOMY

Sony Music warns 700 tech firms not to use its tunes for AI training without permission, citing artists’ rights and fair compensation.

Netflix reimagined the traditional upfront event, focusing on ad tech and splitting content showcases into a separate press event. The move could help Netflix break through the upfront noise as it looks to snag more ad dollars.

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