🖼️ AI vs Photographers: Is The End Near?

AI just killed photography forever 🖼️, Scorsese's Berlin glory 🎬, and TikTok's ad Bible is longer than your last term paper 📚.

February 21, 2024 • Reading Time: 12 minutes

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Created by the people at Beazy.

Welcome, creative friends!

AI is coming for all creative's throats, starting with photographers. Can robots really replace photographers? We'll develop the truth.

In today's rundown:

  • 🤖 AI VS Photography

  • 🎞️ Scorsese's Berlin Glory

  • 📱 TikTok's Ad Bible Revealed

  • 🔥 Press Worthy Stories

  • 📚 Learn & Grow

Read time: 3 minutes

VISUAL CREATORS

OpenAI’s Sora is changing the game for photographers and filmmakers. This AI-generated image and video creator is capable of producing visuals so realistic, it’s hard to differentiate between AI and reality.

Remember Dall-E? Yeah, this is like that, but cranked up a few notches. And it’s not just a threat to creatives—it’s a societal shake-up waiting to happen.

With Sora, the Pope can be a Taylor Swift fan and politicians can’t rely on trust from voters. It’s a scary new world where authenticity is in short supply.

But before we spiral into an existential crisis, let’s take a breath.

We’ve been through hype cycles before, and emerging tech often settles into its groove once the dust clears.

So, will creatives survive this AI apocalypse? Probably.
We just have to ride the AI wave and adapt, finding new opportunities as the landscape shifts.

After all, who knew 30 years ago that being a social media manager would be a job? So, let’s not delete our Lightroom catalogs just yet. AI might just develop into our most interesting model yet.

Sora’s AI-created media is redefining realism. Are creatives' careers at stake?

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Is art the best messenger for climate change?
🟩🟩🟩🟩🟩🟩 🎨 Masterpiece Alert
⬜️⬜️⬜️⬜️⬜️⬜️ 🌊 Too Abstract
⬜️⬜️⬜️⬜️⬜️⬜️ 📢 We Need Scientists

🔥 Press Worthy

  1. Fujifilm drops the X100VI—a compact camera with a 40MP sensor and 5-axis stabilization. It’s a hybrid shooter’s dream.

  2. Sigma's new 15mm F1.4 diagonal fisheye lens flips the script on what you thought you knew about fisheyes. It's a sharp twist for both astro and wide-angle photography.

  3. Creating art is more than the end product; it's about the experience. Film director underscores the value of positive on-set experiences, citing repeat business gained over an A-list photographer by simply "not being a jerk".

  4. For 21 years straight, Canon’s held the top spot in the global market for interchangeable-lens cameras. That's a crazy run!

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📚 Learn & Grow

TOGETHER WITH THE RUNDOWN AI

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PRODUCTION MASTERY

Getty Images

Martin Scorsese received the Honorary Golden Bear at the Berlin Film Festival, celebrating his lifetime in cinema.

His latest film, "Killers of the Flower Moon", is up for 10 Oscars and has been hailed as a modern masterpiece.

This isn't Scorsese's first tango with Berlin; his films have graced the festival before, and his foundation has restored classics for their Berlinale Classics section.

With a career spanning over six decades, Scorsese has become a living legend, shaping the film landscape with each frame.

As Scorsese accepts the honor, he speaks of the importance of community among filmmakers.

Is Scorsese the king of film?

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Will Germany's film scene benefit from tax system tweaks?
🟨🟨🟨🟨⬜️⬜️ 🎬 Ja! Wonderful news
🟩🟩🟩🟩🟩🟩 🤷 Mal sehen. Unsure yet
⬜️⬜️⬜️⬜️⬜️⬜️ 🎥 Nein, only negatives

🔥 Press Worthy

  1. YouTube's TV reign continues: 12 months as the most watched streaming service.

  2. Film aspect ratios are getting funky: Square (1:1) and almost-square (1.91:1) are making rare appearances, while the classic 1.37:1 sees a modern-day revival.

  3. AI's impact on media licensing: Experts urge publishers to seek royalties and residuals from AI platforms using their content, likening situation to 1990s music industry when Napster's legal battles led to more equitable streaming revenue models.

  4. Disney taps Sony to handle DVD distribution, part of a trend as physical media sales keep sliding.

📚 Learn & Grow

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CREATOR ECONOMY

TikTok just dropped a 34-page guide to help businesses nail their video content: "TikTok Creative Made Simple", promising "a roadmap to creative success".

It’s not just a how-to, but a here’s-where-to with links to tools.

They’re not box-checking on the basics either; they’re dishing on the juice like how to make your first few seconds sing (spoiler: You better grab attention faster than a cat on catnip).

Whether you’re a TikToking pro or still figuring out your viral dance routine, this guide has something for the content creators in us all.

Will you read TikTok's 34-page guide?

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Which platform is the true influencer breeding ground?
⬜️⬜️⬜️⬜️⬜️⬜️ 💰 Insta's cash cow
🟩🟩🟩🟩🟩🟩 🕺 TikTok's trendsetter
🟩🟩🟩🟩🟩🟩 🎥 YouTube's OG status

🔥 Press Worthy

  1. Hafu Go is the rising start of the YouTube game, gaining 2.5M subs in the last two years while averaging 7M views on Shorts and 3M on long-form vids. Here's how he dit it.

  2. MrBeast rebrands “Feastables” after “Dee’s Nuts” lawsuit.

  3. Fanvue undercuts OnlyFans and focuses on AI-generated content, taking just 15% from creators in the first three months.

  4. Marketers seek a renaissance of respect as they push for ethical permission-based marketing. Consent shouldn’t be a maze of pop-ups; it’s time for a clear path.

📚 Learn & Grow

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