📸 Ditching Photography for AI Creativity

Virtual Insta-stars—just as real as their real-life counterparts? 🌟 Atomos-Nikon-RED—triple threat or three's a crowd? 🎞️ Canon sees the future, and it's in virtual reality 📸

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Welcome, creative friends!

MrBeast Crowned King of Creator Economy and Photographers are Quitting Their Jobs to become AI Creators. Keep reading or be peasants forever!

In today's rundown

Read time: 3 minutes

VISUAL CREATORS
For your artistic side.

Ella Uzan

Ella Uzan, formerly a top fashion photographer, has transitioned into an AI creator, citing a desire for more artistic freedom.

Ella now uses AI to generate unique visuals for clients outside the traditional fashion realm. Her work has found a profitable niche in the art world as well. She sees AI as a tool to enhance, not replace, photographers' artistry.
Ella’s work explores the boundless possibilities of AI-generated visuals, transcending the limitations of traditional photography.

Our take: Ella's story reminds us that sometimes, to truly express ourselves, we have to step outside our comfort zones and embrace the tools of tomorrow.

And hey, speaking of tomorrow, Ella believes AI will free us up for higher-level thinking. Here's to a future where tech handles the tedious, and humans get creative like never before.

Ella Uzan and photographers using AI:

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Canon's VR lenses: Gimmick or game-changer?
🟩🟩🟩🟩🟩🟩 🎥 Awesome!
⬜️⬜️⬜️⬜️⬜️⬜️ 🤷 Skeptical
⬜️⬜️⬜️⬜️⬜️⬜️ 🎭 Just a phase

PRODUCTION MASTERY
The commercial aspects of creativity.

The law imposes additional obligations on those behind the most advanced models, such as OpenAI's GPT-4 and Google's Gemini, including conducting risk assessments, implementing mitigation systems, and reporting serious safety incidents.

While the law doesn't ban generative AI, it does stipulate that companies must label AI-generated content. Pressing on privacy frontiers, the EU also banned certain AI practices like real-time facial recognition, social scoring, and general surveillance.

Thoughts on Europe's AI Act?

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Is the creator economy consolidating?
🟩🟩🟩🟩🟩🟩 ㊙️ Yep, and it's worrisome
⬜️⬜️⬜️⬜️⬜️⬜️ 🤔 Could go either way
⬜️⬜️⬜️⬜️⬜️⬜️ 🎬 No, indies still thrive

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CREATOR ECONOMY
Navigating the digital creative world.

The deets: It's called "Beast Games," touts a $5m prize pool (the largest ever), and packs in hours of character-building content.

Context: This isn't a spin-off—it's MrBeast's make-or-break moment. With a “larger-than-life” deal reportedly north of $100m, he's aiming to vault from creator to showrunner, according to his recent interview on Colin and Samir's YouTube channel.

Zoom out: We’re watching the next evolutionary step for creators, with Prime Video becoming a high-stakes proving ground.
And Beast Games isn't just about the cash: It's a platform to pen a fresh chapter in the creator/streamer crossover saga.

MrBeast's game show: Prime addition or YouTube subtraction?

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Virtual influencers: Marketing gold or authenticity sold?
🟨⬜️⬜️⬜️⬜️⬜️ 🤖 Pure Marketing Play
⬜️⬜️⬜️⬜️⬜️⬜️ 🌍 Extension of Real Diversity
🟩🟩🟩⬜️⬜️⬜️ 🤷‍♀️ I'm Conflicted

FEATURED

Talent:
Tiago Pöx
(Filmmaker)

Equipment Rental:
Sony FS7 M2 (Body)

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🔥 Press Worthy

📽️ VISUAL CREATORS

Radiant Images’ Sense9 now rocks a 20K camera array, still designed for virtual production mojo.

SXSW regulars Daniels keynote on their AI-infused flick that won hearts, if not all the applause, last year.

📈 PRODUCTION MASTERY

OpenAI's Sora nears release with more mind-bending videos. Training data? That's classified.

Authenticity in marketing: buzzword or key to success? Research suggests creators and marketers should focus on developing personal skills, not just professional ones.

🎭 CREATOR ECONOMY

Insta Reels now tripled to 3 mins in live tests. Coming for YouTube?

YouTube will require creators to disclose if their videos feature AI-generated content that could be mistaken as real.

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📚 Learn & Grow

📽️ VISUAL CREATORS

📈 PRODUCTION MASTERY

🎭 CREATOR ECONOMY

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