🖌️ Adobe Hates Creatives?

Adobe's terms chaos 🖌️, Artist's IG exodus 🎨, Kling AI's debut 🤖

June 12, 2024 • Reading Time: 11 minutes

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In today's rundown

VISUAL CREATORS
For your artistic side.

Adobe stirred up a digital tempest with a recent tweak to its terms of use, triggering a wave of creator backlash and calls to #BoycottAdobe.

What's the fuss about? The issue revolves around a clause allowing Adobe to access user content, prompting fears of privacy infringement and content ownership confusion.
Some users got hot under the collar over a clause that seemed to grant Adobe carte blanche to browse their files.

Adobe has tried to clear the air, but the damage to trust has been done.
Chief Strategy Officer, Scott Belsky, rushed to clarify that they weren't after users' intellectual property. They’re saying that Adobe does not train AI models on customer content and clarified that the access is primarily for operational purposes.

But will Adobe's mea culpa be enough to win back the trust of the creator class? Time, and maybe a few more blog posts, will tell.

Still, they acknowledged the need for clearer language and more explicit user consent on certain features like AI training. They're now working on revising the terms to be more user-friendly and privacy-focused.

It's another case study in how companies managing user-generated content need to thread the needle between service provision and respecting creators' rights.

PRODUCTION MASTERY
The commercial aspects of creativity.

With OpenAI’s Sora making waves, a new AI video generator called Kling AI has burst onto the scene.

Users can create 1080p, 30fps, two-minute videos using text prompts. The models "simulate the attributes of the physical world" to create "highly realistic" video clips.

Fans are already blown away by Kling's scenes of a man eating noodles and landscapes from a train window.

Though Kling is only available in China as a waitlist-only demo, it’s already breaking the internet.

CREATOR ECONOMY
Navigating the digital creative world.

The Washington Post

Visual artists are leaving Instagram over concerns that their work will be used to train AI models, ditching the platform for new social app Cara, which explicitly bans AI posts.

Meta considers public posts fair game for training its algorithms, and its European users were recently notified that their posts would be used starting June 26.

But many creators say they’re left with few ways to profit off their work if it’s just going to be used to build technology that could replace them.

Founder Jingna Zhang, a photographer and artists’ rights advocate, said the app has grown from 40K to 650K users in a week, briefly becoming one of the most-downloaded social apps. Zhang said she didn’t expect the rush of artists fleeing Meta.

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🔥 Press Worthy

📽️ VISUAL CREATORS

Photographer Miles Astray flips the script at the 1839 Awards, winning the AI category with a real flamingo pic. Miles aims to spark a nuanced AI-arts convo with his surreal yet “entirely natural” shot.

YouTube now lets creators A/B test up to 3 video thumbnails to see which generates the most clicks.

📈 PRODUCTION MASTERY

Apple’s Vision Pro gets a content boost from Blackmagic’s cinema-ready dual-lens camera and Canon’s new spatial video lens.

Skylum now offers Luminar Mobile for iPhone, keeping the cool features but adding portrait tools like SkinAI and BodyAI.

🎭 CREATOR ECONOMY

French app maker Voodoo buys BeReal, the no-filter social app, for over half a billion.

MrBeast beats out T-Series, becoming YouTube's most subscribed channel at 269M. The creator's high-stakes videos and ventures like MrBeast Burger have kept him rising above the rest.

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📽️ VISUAL CREATORS

📈 PRODUCTION MASTERY

🎭 CREATOR ECONOMY

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